We’re Hiring! Content Specialist
Join Our Dynamic Marketing Team!
- 1-minute walk to public transport, central Chatswood location close to Westfield shopping and cafes
- Work 2 days from home, paid parental leave, work trip, study assistance, weekly social events and more!
- $$$ Competitive salary & benefits
The Company
12d Synergy is a fast-growing but established Australian-based SaaS and on-premises software company. We create data management and project collaboration software for the architectural, engineering and construction industry (AEC).
For more information about us, visit our website here: https://www.12dsynergy.com/about-us/
About the Role
Content is a vital part of our marketing strategy at 12d Synergy. This role helps create the fuel that takes 12d Synergy’s growth to the next level as we expand globally.
We’re looking for someone to create relevant content and stories that align with our marketing and content strategy, helping to build brand awareness, lead generation and enhance the customer journey. Tailoring the messaging for different personas and using data to help optimise performance.
Key Responsibilities:
- Create compelling and purpose-driven content, including case studies, eBooks, videos, thought leadership and more, to help build brand awareness and support marketing campaigns
- Working with our internal team and external agency to ensure right messaging and content is being delivered to the right audiences
- Monitoring our content performance to report on results on marketing initiatives
- Conduct keyword research and use tools to develop and refine SEO-friendly websites and blogs
- Working with our marketing team to create persona-driven email workflows and content to increase engagement and boost conversion.
- Manage executive leaders’ social profiles and align communications with marketing and brand strategies.
About You:
- 2+ years’ experience in a similar role, ideally in B2B content writing, copywriting or digital marketing
- An excellent communicator who has strong content and copywriting experience across different mediums (blog, website, and email)
- Strong digital capabilities, including SEO knowledge, HubSpot and WordPress experience is a bonus
- Strong research skills and the ability to translate complex information into accessible, engaging content
- A collaborative team player who’s willing to work closely with different stakeholders in the business to get the best results
- Proficiency with fundamental office software, including the Microsoft Office Suite.
- Any experience or interest in the construction/ engineering industry or technology/software is a bonus.
- Marketing and/or Business Tertiary Qualification (minimum Credit average) or relevant work experience in writing content for the construction industry or in another technical field e.g. SaaS.
Benefits
Study assistance, birthday leave, culture club, weekly social events and activities, paid parental leave benefit, flexible working, work from home 2 days per week, yearly work trip, Employee Assistance Program, referral program, in-office perks – snacks, drinks, arcade machine and more! Check out our full list of benefits here: https://www.12dsynergy.com/careers/
This position is not just about the tasks you’ll undertake, but about being an integral part of a progressive marketing team and contributing to the growth of 12d Synergy.
How to Apply
If you’re a driven individual passionate about content marketing and looking to make an impact, we want to hear from you!